Another post from the Web 2.0 Expo: Integrating SEO, Usability, and Internet Marketing for High Performance Results Web sites are not “projects.” They are living, breathing environments. SEO, usability, and Internet marketing are often introduced on completion of the site and retrofitted later to support visibility and promotion to target audiences. This is counter-intuitive and country-productive. Every aspect of the experience needs to be optimized with intent: Web site architecture use
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