A friend of mine requested to work on a sample Web Marketing and Training Seminar. I drafted out a training session for it. Check it out: Advertising in newspapers and TV cost businesses from P100,000 to P1M for either a one page ad spread or a 30 second commercial. This is a one-time “shotgun” method of marketing. Its actual effects will be measured only through focus group discussions or surveys. In comparison, all online marketing efforts are scientifically measured real-time using tools
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